Third-Generation Confections
Chocolate Nugget Candy Factory is an iconic brand for residents and visitors to Northern Nevada. The family has been hand crafting exquisite candies and chocoates since 1936. They use only the finest ingredients and create delicious treats that are a sought-after delicacy.
Challenge
The Feriance family has always focused on making treats from the highest quality ingredients but have never had a dedicated marketing team.
The reins of operations were handed to the third-generation of candy makers. With Ed at the helm, he quickly recognized that their visuals needed an upgrade.
The Chocolate Nugget Candy Factory had outgrown the use of DIY photography for their delectable treats and wanted high-quality images.
Solution
MCBCreative provided a portfolio of brand-based images of their most tried-and-true products such as their world famous peanut brittle along with images of new trending candy such as freeze dried Skittles.
Their updated strategy included expanding their social media presence and they knew that their sweet treats deserve to be shown in their best light. Now their website images and social media are a true representation of the delights that their customers have come to love.
Creative Services Provided
- Brand Strategy
- Product Photography
- Food and Beverage Photography
Client
Chocolate Nugget Candy Factory
Reno and Dayton, NV